introduction to Gamification in business
Gamification is to use the concept of games in learning ,training ,marketing and awareness

Gamification is the application of different mechanism of game, game-design elements, game nodes and game principles in non-game contexts. It can be described as a set of principles and processes used to solve different problems by implementing or applying the properties and characteristics of game mechanics and elements.
Normally, Gamification uses game design elements in order to improve relationship or engagement of user, productivity, employee recruitment, flow, crowd sourcing, traffic violations, learning, health, knowledge retention, and evaluation, voter apathy, ease of use, usefulness of systems, physical exercise, traffic violations, public attitudes about alternative energy, and more.
Gamification techniques are used to increase customers or user casual desires for socializing, mastery, learning, health, competition, leader board, badges, achievement, status, and self-expression, easily get their response to the framing or simplify many steps of a situation as game or play in terms of role-play or simulation.
Research on gamification show that majority of study on gamification result in a positive way.
However, Opinion of individual and contextual differences exists as it is new in the market as per the other marketing methods. How are the gamification strategies helpful in enhancing customer engagement? Can Gamification be used as strategic tool in management domain?
No one like ads to be played between movie, listening songs or pop-up ad, so companies using gamification these days so that instead of watch a video ad of 30 sec user can play a short mini game and earn redeem points.
Normally gamification uses game design elements in order to improve relationship or engagement of user, productivity, employee recruitment, flow, crowd sourcing, traffic violations, learning, health, knowledge retention, and evaluation, voter apathy, ease of use, usefulness of systems, physical exercise, traffic violations, public attitudes about alternative energy, and more.